Rolex Datejust 31 278274-0026 31mm

The Rolex Datejust 31 m278274-0026 Aubergine Diamond-Set Dial is an exquisite expression of feminine sophistication and horological mastery. Renowned for its compact elegance and versatile charm, this 31mm model continues the Datejust tradition established in 1945, blending timeless design with contemporary sparkle. Featuring a captivating aubergine sunray dial adorned with diamonds—including a standout Roman VI set with 11 gems—and the signature White Rolesor combination of Oystersteel and white gold, this Datejust offers refined luxury with a modern, vibrant edge. Buy Rolex Lady-Datejust From GMTwatches.

Design and Craftsmanship

This Datejust presents a 31mm Oystersteel case paired with a fluted white gold bezel, achieving the perfect White Rolesor harmony—Rolex’s trademark fusion of durability and nobility. The aubergine dial, crafted with a sunray finish through expert brushing, creates radiant light reflections that shift beautifully with movement. Diamond hour markers, highlighted by a large Roman VI encrusted with 11 diamonds, add brilliant sparkle while maintaining excellent legibility. The date window at 3 o’clock is magnified by the Cyclops lens, and the entire composition is protected by scratch-resistant sapphire crystal—showcasing Rolex’s commitment to flawless detail and enduring beauty.

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Movement and Performance

Powered by the automatic Calibre 2236, entirely developed and manufactured by Rolex, this Datejust delivers Superlative Chronometer precision (-2/+2 seconds per day after casing). Equipped with a Syloxi hairspring in silicon for superior stability and magnetic resistance, Paraflex shock absorbers, and bidirectional Perpetual rotor winding, it offers an approximate 55-hour power reserve. Centre hour, minute, and seconds hands with stop-seconds function ensure reliable, effortless timekeeping for any occasion.

Bracelet and Comfort

The Jubilee bracelet in Oystersteel, introduced in 1945 specifically for the Datejust, features five-piece links for exceptional suppleness and comfort. Secured by a concealed folding Crownclasp, it provides a seamless, elegant fit that adapts perfectly to daily wear, from formal events to casual settings, embodying Rolex’s focus on wearable luxury.

Specifications

• Model: Rolex Datejust 31 (m278274-0026)
• Case Material: Oystersteel and white gold (White Rolesor)
• Bezel: Fluted, white gold
• Dial: Aubergine sunray, diamond-set (large VI with 11 diamonds)
• Movement: Automatic Calibre 2236, Manufacture Rolex
• Power Reserve: ~55 hours
• Bracelet: Jubilee, Oystersteel with concealed Crownclasp
• Water Resistance: 100 metres / 330 feet
• Crystal: Scratch-resistant sapphire with Cyclops lens over the date

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FAQs

1. What creates the aubergine dial’s vibrant sunray effect?

The masterful brushing technique produces radiating grooves that diffuse light dynamically, enhanced by diamond settings for added depth and brilliance.

2. Which movement powers this Datejust 31?

The Calibre 2236 with Syloxi silicon hairspring, Paraflex shock absorbers, and a 55-hour power reserve for exceptional accuracy and reliability.

3. What defines the White Rolesor construction?

Oystersteel for robust durability and corrosion resistance, combined with white gold for the fluted bezel and elegant accents.

4. How comfortable is the Jubilee bracelet for daily wear?

Its five-piece link design offers supreme flexibility, with a concealed Crownclasp ensuring secure, seamless comfort throughout the day.

5. What is the water resistance of this model?

100 metres / 330 feet, provided by the Oyster case and Twinlock crown system, ideal for swimming and everyday exposure.